Apollo Tyres, one of India’s largest tyre manufacturers is said to have improved its productivity by 9 percent. The tyre major worked with Amazon Web Services (AWS) partner Deloitte, to implement an Internet of Things (IoT) solution on Amazon Web Services, connecting its production equipment to a data lake. 

Through a centralised dashboard the company saw nine percent improvement in its productivity on primary equipment and nine percent reduction in energy usage as it got access to real-time data collection, integration, and advanced analytics.

At present, Apollo Tyres has seven manufacturing plants in Asia and Europe. AWS states that the company’s widespread operations was facing limited insights into the performance of its expensive equipment’s. It wanted an IoT solution to digitalise and standardise its manufacturing processes, where machine data held the key to process efficiency.

While many may not be aware, manufacturing tyres is a very complex process and involves numerous steps and a variety of heavy equipment. The machines at Apollo Tyres were equipped with supervisory control and data acquisition (SCADA) systems, which collect data on production capacity and other metrics. But this data was siloed, offering a window into the performance of individual machines only, with no basis for comparison between machines or plants.

AWS stated that limited visibility were particularly concerning in the case of Apollo’s tyre rubber mixers. These machines are crucial to the manufacturing process. They are also extremely capital intensive — representing an investment of about $24 million (INR 2 billion) each, including related infrastructure — labour intensive, and energy intensive. Any improvement to their performance promised significant returns.

Shibu George, Global Head Advanced Manufacturing, Apollo Tyres said, “With the help of Deloitte, we could shine a light and show our teams how the data could help them improve. It was a great experience. When we started streaming data to AWS, we could compare the performance within the plant, and across plants. That was a unique opportunity.”

With seamless access to mixer data, Apollo Tyres was able to identify performance discrepancies and take corrective actions. The company proceeded with deeper analytics and improved productivity by nine percent — equivalent to the capacity of more than one mixer. 

This also helped reduce its energy usage by three percent, which may look small, but it is important to understand that a single mixer has a massive energy load of about 10 megawatts, which is enough to illuminate a town of about 200,000 people. Reducing CO2 emissions in this energy load by a mere three percent is equivalent to cutting emissions from 4,000 vehicles traveling for an entire year.

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Doublestar Tire has cemented its regional ambitions with the HEADWAY tyre series launch in Phnom Penh, where Chen Gang, Chairman of Doublestar (Cambodia) Factory, joined Deng Ling, General Manager of the Overseas Development Department and Xie Tao, Asia-Pacific Regional Director, to court local dealers and distribution partners. The Cambodian manufacturing base emerged as the centrepiece of the strategy, offering logistical agility and cost advantages that the company believes will underpin sustained growth throughout Southeast Asia. Executives used the gathering to reaffirm their commitment to tailoring products specifically for the Kingdom's road environment.

Engineering innovation took precedence as Xie Tao presented the HH316 passenger tyre, whose grooved architecture enhances wet-braking performance amid Cambodia's heavy seasonal rains, while five-pitch sequencing curbs cabin noise for a smoother ride. His counterpart Deng Ling outlined the brand's localised production philosophy, emphasising rigorous heat-reduction measures that extend tread life – a critical factor in tropical climates. The HU906 sports variant, engineered to rival premium benchmarks, rounded out a portfolio designed for both everyday commuters and performance-driven motorists.

The event also underscored the strategic value of the local partner, a 30-year industry veteran with nationwide reach, which has already invested heavily in promotional campaigns to elevate HEADWAY's profile. Distribution teams expressed enthusiasm for the product pipeline, while Chen Gang acknowledged their indispensable role in navigating Cambodia's fragmented retail landscape.

By merging domestic production with targeted product development and a seasoned ally, Doublestar signalled its intent to transform HEADWAY into a dominant local franchise, earning tangible buy-in from attendees who witnessed the brand's technological and commercial pitch firsthand.

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KENDA Europe has completed the relocation of its Belgian operations from Arendonk to Turnhout, with the new facility becoming fully operational in March 2026. Constructed by the Bolckmans Group, the 8,000-square-metre centre occupies a strategically central location designed to enhance regional service efficiency while actively reducing CO₂ emissions. This site joins KENDA’s network of five other European locations that deliver fitting, distribution and sales support close to customers.

The Turnhout logistics hub features nearly 6,800 square metres of warehouse space alongside a 1,500-square-metre fitting area. Equipped with two semi-automatic assembly lines and eight fitting stations capable of handling tyres from 3 to 17 inches, the centre streamlines workflows to ensure consistent and reliable service delivery.

Sustainability was a core design principle beyond operational performance. Bolckmans utilised lower-carbon materials such as CEM III B concrete and XCarb steel, while glulam timber beams actively store carbon within the structure. Energy efficiency is achieved through advanced insulation, solar-control glazing, heat pumps and intelligent building management systems, complemented by rooftop solar panels and an on-site wind turbine that supply 100 percent renewable power. Rainwater harvesting and on-site infiltration systems further manage water resources.

With this new Turnhout base, KENDA reinforces its commitment to efficient operations and responsible practices, ensuring robust infrastructure to support customers both now and in the future.

Richard Todd, COO, KENDA Europe, said, “The move not only improves the way we work today but also gives us the flexibility to support our customers well into the future. Throughout the relocation, maintaining a high level of service was our priority, and I am pleased that the transition was completed smoothly.”

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Bridgestone Americas has unveiled the second cohort of its national adaptive sports grant initiative, channelling USD 200,000 through Bridgestone Americas Trust Fund to eight school districts and nonprofit organisations. This latest allocation, consisting of eight grants valued at USD 25,000 each, is set to enhance athletic opportunities for 1,439 students across 75 public schools.

Despite over seven million public school students receiving special education services, participation in school athletics remains markedly low due to a shortage of adaptive programme resources. Bridgestone’s financial commitment directly confronts this disparity by bolstering both nascent and established K–12 sports offerings.

Building upon an initial 2025 investment, this new funding brings the company’s total two-year contribution to USD 400,000. The current cycle features five returning recipients receiving renewed backing alongside three newly selected grantees, ensuring continuity and fresh expansion.

The awarded funds are earmarked for curriculum development, specialised equipment purchases, and coach training. Recipients for 2026 span multiple states, including organisations and school districts in Ohio, Georgia, Illinois, California, Florida, Indiana and New York.

Wade Munday, Director, Corporate Philanthropy and Social Impact, Bridgestone Americas, said, "Every student deserves the chance to experience the benefits of sports by building confidence, connections and lifelong skills that come from being part of a team. Through these grants, we’re helping schools create more opportunities for students of all abilities to play, compete and reach their full potential both on and off the field."

Coach Rod Harris of Peach County High School in Georgia, a first-time grant recipient through AAASP in 2025, said, “Adding adapted track and field has helped enhance and grow our overall track and field programme. Everyone learns from each other, and it creates a strong sense of camaraderie within the team. It’s incredibly impactful, and we want to continue growing the programme because it is truly inclusive.”

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Comerio Ercole maintained a busy international exhibition schedule throughout June 2026, following its successful participation at INDEX Geneva in May. The company showcased its latest innovations for the plastics and rubber sectors at PLAST 2026 in Milan. The tour progressed to São Paulo, Brazil, for Expobor & Pneushow 2026, Latin America’s most significant rubber and tyre industry fair. This event served as a platform to reinforce ties with established local clients, engage with potential partners and discuss future collaborations.

The firm also attended Saudi Plastics & Petrochem 2026 in Riyadh, a critical gathering for the Middle Eastern petrochemical market. The exhibition underscored rising regional interest in sophisticated processing technologies, consolidating Comerio Ercole’s footprint in an area investing heavily in industrial expansion.

The company hosted an official delegation from Svilajnac, Serbia, at its Busto Arsizio headquarters to bolster economic and industrial exchanges between the regions. Comerio Ercole presented its expertise in rubber and plastics machinery while fostering dialogue on innovation and future partnerships. The company thanked the Municipality of Busto Arsizio and participating organisations for facilitating the exchange.

The newly launched JET – Joint Embossing Technological Center, a venture with the Italian SIMEC Group, has attracted attention within the technical materials industry. The market outlook for the first half of 2026 remains positive, with sustained investments from tyre and rubber clients complemented by growing opportunities in plastics processing. With numerous global projects underway, Comerio Ercole acknowledged the trust placed in its engineering capabilities by customers and partners, whose collaboration remains central to its growth.

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