How will the collaboration with Michelin influence the future of the company? What vision do the companies share?

Michelin evaluated our recovered carbon black material in 2016. Since then, they have made significant testing of quite large volumes of our material over time to evaluate its consistency and quality. This is probably the most important parameter for any tyre manufacturer to use recovered carbon black. The interest in the technology itself started to grow as they saw that the performance of the recovered carbon black material was quite impressive. Over time, they started doing due diligence on the technology during those years. We intensified the negotiations in the early stages of 2020 and finally entered into a partnership agreement in April where Michelin invested 20 percent in Enviro. But, that was only one part of the partnership we envisioned. We also had, from the beginning, discussions about how we can provide the technology as a part of their solution to build a business model around mining tyres. This way, they could also offer their mining customers a solution for the recovery of the mining tyres. In that aspect, we negotiated regarding a joint plant project we are currently building in the Antofagasta region of Chile. We are also preparing the permitting for a plant in Uddevalla, Sweden, of 60,000-tonne ELT capacity for car and truck tyres.

In addition to that, we evaluate different technology experiences from both sides where we contribute with our experience in pyrolysis and treating end-of-life tyres in a professional way. Michelin is contributing with their extensive knowledge about developing and innovation into industrial capacity plants. What we have is a very intense collaboration on a more or less daily basis.

Going forward, we see that Michelin has a strategic ambition to replace up to 100 percent of the materials in the tyres with sustainable alternatives. Carbon black is one of the materials where we think that quite large volumes can be replaced over time. They're also involved in replacement and development of different types of oils in the tyres. From Michelin’s side, I think they have a wider interest in the recovery of all the materials in the tyres. This also aligns with our interest since we are recovering tyre pyrolysis oil and doing that quite successfully. We expect more plans in collaboration with Michelin in one way or another. Their investment in our company and the clear engagement in showing the market that they're using our material in motorcycle racing tyres in Moto E and in performance tyres for racing cars is helping us to get the acknowledgement in the market. This is important for our growth and our expansion plan.

How are you matching the quality and consistency of the recovered carbon black to virgin carbon black? Can you also please elaborate on the collaboration with AnvaPolytech, where Enviro completely replaced virgin carbon black used in Volvo's rubber components back in 2015?

We are using our patented batch process, which is a fixed batch process. The technology that we are using was developed for over 20 years to maintain control of the pyrolysis process. We can make sure that the result of the pyrolysis in the material is consistent, which means that we are not creating new carbon, as you easily do when you have a continuous process, and we are making sure that the pyrolysis process has evaporated all the volatiles out of the carbon fraction. This is very important and we control this with the system in multiple parameters that we measure during the process. We also have a significant quality control system downstream. So, in the post process of the pyrolysis, we do multiple quality checks. Before each shipment, we have ASTM standard controls for about 10 different parameters where we compare to the industry ASTM standard normally used for carbon black. There are a few ASTM measurements used for virgin carbon black that are not applicable for all recovered carbon black products, but the majority of the tests can be similar and we keep a very high consistency there. This is also one of the main achievements of the company since January 2016. We made the first commercial delivery to AnvaPolytech and they are a rubber component supplier to Volvo Cars. They have been involved with us before the commercial deliveries in the research and development of the material for rubber components. They were also involved in lots of different types of testing, where meeting the automotive standard for EPDM rubber components was a very significant part, and also got the final approval from Volvo Cars to replace the material. Since 2016, we have replaced 100 percent carbon black in those components with our material. I think it's now more than 100 million components delivered from Anva to Volvo Cars.

The gas produced during the pyrolysis process is used to fuel the machinery itself. Is there a commercial value for the gas in this market and are you exploring those business verticals?

It is a very valid question; we are producing new pyrolysis gas, and in the process, we condense out the oil, but there will be a fraction of gas that is not condensable. That gas is the excess gas that we use for the next pyrolysis phase. In our current plant at Åsensbruk, we use the excess gas and part of the oil to power the main process and the post process for heating purposes. In the new plants we will be building, for instance, one in Sweden, we plan to start production in the fourth quarter of 2023, where we will use green energy from wind, solar, water and waste to provide energy. In this case, the excess gas will be used only to heat the dryer system in the post process. Does it have a commercial value? I think some markets do; it might be used also in-turn to produce energy or electricity, but at the moment, this is not something that we are exploring further in detail.

The company recently received two ISCC certifications, one for the pyrolysis oil and the other for the carbon black. What were the challenges in earning the certifications and are there any other benchmarks that you're targeting for any other product in the future?

We are very proud to be the first to achieve the certification for the recovered carbon black. It is an important step for both the certification and for us as a company. We are already seeing some of the players in the tyre industry looking to certify according to ISCC now. This means that there will be a higher value in connection to using that type of material. There are always challenges with being certified and the most challenging maybe is to follow the certification requirements in terms of how, when and where to measure. We need to make sure that this is something that we can live up to when we are audited annually. We must also commit resources and capabilities to do this. We also needed to involve our supplier of tyre material, which, in Sweden, are Ragn-Sells. They are also audited by the certifier.

Enviro was evaluating business prospects in India. What is the current status of opening a full-size plant? Pyrolysis is banned in India across almost all states by the pollution board, and we're seeing various companies being ordered to shut down plants. Where does Enviro fit in and what are the developments?

Yes, we have been conducting meetings together with the Swedish Energy Agency, Swedish Export Organization, Business Sweden and a few other organisations including India-Sweden Innovations Accelerator and Confederation of Indian Industry in India. We have been exploring the Indian market for many multiple axles, and during the last two years, we are meeting with all the major tyre producers, both local and international. We are meeting with oil companies downstream who are potential customers for oil. We are meeting with waste treatment and tyre treatment companies locally and also making presentations to most local governments. However, we feel it is a bit too early for us to enter India on a more massive basis.

We have decided strategically that we will start with Europe followed by probably the US in the next phase. I think that will help India to monitor what is happening with the technology and how it can be a part of the system in those markets. We can then use that as a showcase for creating a sustainable and long-term system for the Indian market. We hope that this display of the system will be appreciated by the players in India to implement and also be some kind of inspiration to make that happen. In regards to pyrolysis being banned, I think it's probably a very correct decision because the pyrolysis technologies that we have seen being used in India are mainly Chinese versions where the environmental 360-degree impact has not really been considered. I think it was a very necessary decision.

The system for import and collecting for the pyrolysis industry was not really in place at that moment. But I think we can showcase together with a few of our peers in the European market that batch pyrolysis process and pyrolysis in general can be made with a very sustainable and safe technology with the highest possible emission control systems. We are hoping that by setting an example in Europe and showing both the technology and the system, maybe we will enter India in the next five years.

What are some of the constraints that you see in entering the Indian market?

I think one constraint that we are struggling with – mainly in Europe, but also in other markets – is that end-of-life tyres are viewed purely as waste materials. To really get our authorities and government regulators to understand that we are making a transition of waste materials into something that can sustainably replace fossil resources is a challenge. We are in the right direction. ISCC certification is one step.

Reach of the materials is another step. I think that transition to get aligned with the current legislation in many countries is still a hurdle. Even if it's improving, making this kind of large transition of an industry that is not really present at the moment requires financial support. Financial investors need to be willing to take a little bit of a risk to make the industry change as rapidly as it needs to. It's not enough for the tyre industry if there is one company able to provide the small volume to the market; they need multiple suppliers and large volumes to replace larger volumes of virgin material. The volume is a constraint itself. We hope, together with Michelin and other parties that we're working with, to provide larger volumes in the coming 10 years. Our ambition is to establish at least 30 plants globally in the coming decade. We also hope that our competitors are also successful in India.

What potential do you see in the Indian market, being one of the biggest automotive markets in the world, in terms of government support or the infrastructure for the products Enviro produces?

One of the opportunities is the growing automotive market. There is also a foundation of industry there in India for a long time. There is a tradition to produce tyres with a lot of knowledge, research and development around tyres and rubber materials, which I think is a very interesting potential itself. The competence around the materials in India is significant. I think the size of the market itself is an opportunity. If you choose to see the immaturity of the collection system as an opportunity, which I do, I think there is a lot of potential to establish from ground-up, a workable system with different stakeholders where I think local and national government needs to play a role, but it needs to be still on market conditions. I think the model that we will be showcasing in Europe will be attractive for both the government and local private stakeholders like the tyre industry and rubber industry.

In a broader sense, what is the future for the company and what are your goals? What are you excited about?

There are very clear targets from the tyre industry since they are consuming more than 70 to 80 percent of the carbon black material in the world. We have very clear targets for replacing fossil-originated materials with recovered or sustainable materials. We are very excited about the volume potential we see there. We have started to take steps in that direction with multiple tyre producers. The regulation in Europe and other countries to reduce the fossil content in oil products and chemical products is very positive for us. ISCC is a very important tool for the market to implement recovered and bio-based materials which have tax incentives. These enable us to launch our expansion plan, which, as I mentioned, is for the next 10 years to open 30 plants globally. We are excited that we are now in the position to work in establishing one plant with Michelin in Chile and in parallel a plant in Sweden with more or less the same time scheduled to start production. In the pipeline, we have several very interesting projects building up.

Are there other manufacturers or automotive players that are satisfied with the level of quality in your recovered carbon black? Are there any projects in the pipeline?

We have seen the interest significantly increasing in suppliers to the automotive industries and to other core manufacturers since we got the ISCC certificate for our products. But I think that we could better market what we have achieved together with Volvo in order to really get the other car brands into using more of our material. I think we have some homework to do there, because what we do is too little known to them at the moment. So there is work to be done there. We know we can achieve it. We should focus on letting them know what we can do. We are working with some other automotive manufacturers not only for the recovered carbon black but also to help them achieve their zero-emission objectives. So that could be related to oil, carbon black, steel and potentially other materials such as carbon fibre, for instance. (MT)

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Hankook Tire has underscored the competitiveness of its winter and all-season portfolio through strong showings in two recent independent assessments. The Kinergy 4S 2 all-season tyre and the Winter i*cept RS 3 winter tyre both earned top-tier results in tests conducted by Auto Zeitung, in its issue 20/2026, and by the Automobilclub von Deutschland (AvD) in August 2026. The evaluations positioned the manufacturer’s products favourably across multiple performance and economic criteria.

In the Auto Zeitung all-season comparison, the Kinergy 4S 2 was assessed in the widely used 225/45 R 17 fitment and received the publication’s ‘Highly recommended’ designation. The tyre demonstrated notable composure on snow, with predictable cornering behaviour that testers described as making it a comfortable winter-capable option. It also excelled in aquaplaning resistance while cornering and recorded the quickest wet-handling lap on the circular track. On dry surfaces, the editorial team noted trouble-free behaviour at the limits, solid projected mileage, and strong value for money.

The AvD’s 2026 all-season test delivered similarly positive outcomes. Evaluated in size 225/50 R 17, the Kinergy 4S 2 claimed the best value-for-money ranking and performed strongly in the economy and environment category, earning 4.78 out of five stars overall. It achieved five stars each for mileage and fuel consumption, along with 4.9 stars for tyre wear. Against a twelve-tyre field, it also placed highly for aquaplaning and aquaplaning in curves, securing 4.20 stars in the final ranking and an overall ‘Good’ rating.

Separately, the Winter i*cept RS 3, tested in 225/45 R 17, received an overall ‘Good’ verdict with 4.26 stars in the AvD winter tyre evaluation. It performed particularly well in snow braking and traction, scoring 4.4 and 4.3 stars, and in aquaplaning in curves and straight-line aquaplaning, with 4.5 and 4.4 stars. The tyre also earned 4.43 stars across economic and environmental criteria, including 4.6 stars for weight and 4.5 stars each for fuel consumption, mileage and tyre wear.

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Bridgestone Corporation has confirmed it will become the exclusive tyre supplier for the ABB FIA Formula E World Championship, the foremost all-electric motorsport series, beginning with the 2026/27 season. The announcement positions the Japanese manufacturer at the centre of a championship that has grown into a global platform for electric racing since its founding in 2014.

The forthcoming season will mark the competitive debut of the GEN4 car, a machine that redefines performance boundaries. With permanent active All-Wheel Drive, remarkable torque and acceleration, the GEN4 reaches 100 kmph in 1.8 seconds and attains a top speed of 335 kmph, while producing a peak output of 815 bhp. These figures make it the quickest and most potent Formula E vehicle ever built.

(From left) Emilio Tiberio (WEST CTO, Bridgestone), Jeff Dodds (CEO, Formula E), Yasuhiro Morita (Global CEO and Representative Executive Officer, Bridgestone), Marek Nawarecki (Senior Circuit Sport Director, FIA) and Hiroshi Imai (Executive Officer, CPO, Global Motorsports, Bridgestone)

To harness this performance, Bridgestone has engineered the POTENZA GEN4 tyre, designed to deliver high grip, broad adaptability across varied road and weather conditions and durability that sustains performance throughout a race. A second specification, the POTENZA GEN4 for TYPHOON TYRE, has also been created to ensure stable handling and strong grip when heavy rain leaves substantial water on the track.

Sustainability features prominently in the tyre programme. Each GEN4 tyre incorporates a 65 percent allocation of recycled and renewable materials, including carbon black recovered from pyrolysis oil of end-of-life tyres and silica derived from rice husks. Natural rubber is drawn from supply chains subject to Bridgestone due diligence, compliant with the GPSNR Assurance System and verified by an independent third party. Manufacturing uses 100 percent renewable energy for both heat and electricity, while low-carbon logistics help curb CO₂ emissions, with chemical recycling of end-of-life tyres among wider value-chain initiatives pursued alongside partners.

Formula E, governed by the FIA, has expanded rapidly through street races in cities such as Monaco, Sao Paulo, Sanya and Tokyo, alongside traditional circuits. Its digital engagement and programmes such as FIA Girls on Track have helped build a fan base exceeding 400 million. Committed to Making Progress Thrilling, the championship demonstrates that electric racing can drive measurable change rather than merely inspire.

The Bridgestone Formula E World Premiere, held in Rome on 30 September ahead of the 2026/27 season, drew representatives from the FIA, Formula E, teams, drivers, international media and influencers. Global CEO Yasuhiro Morita shared his enthusiasm for the entry, while Chief Product Officer for Global Motorsports Hiroshi Imai and WEST Chief Technology Officer Emilio Tiberio detailed the tyre technology behind the GEN4. The new Bridgestone motorsport logo and design elements appeared on the GEN4 tyres for the first time, and Bridgestone’s Technical Center Europe subsequently offered demonstrations of the production site and the development work of engineers and test drivers.

Bridgestone will supply tyres for all races in the 2026/27 Season and will also serve as the title sponsor for the following four races:

Yasuhiro Morita, Global CEO and Representative Executive Officer, Bridgestone Corporation, said, “Our return to the FIA World Championship is an exciting re-entry that embodies Bridgestone’s history of passion and innovation. Under our Mission ‘Serving Society with Superior Quality’, we have continued to push the limits with an insatiable quest for performance and a sense of responsibility for a better future through motorsport activities. On the supreme stage of Formula E, we will further evolve the balance of performance and sustainability and pioneer a new future for mobility. Together with organisers, teams, drivers, partners and fans, we look forward to creating a new future.”

Jeff Dodds, CEO, Formula E, said, “We are delighted to welcome Bridgestone to Formula E as our sole tyre supplier for the 2026/27 Season and beyond. Combining rich motorsport heritage with cutting-edge sustainable innovation, Bridgestone is a fitting partner as we embark on this exciting new era. The GEN4 car represents the pinnacle of sustainable motorsport design, and we look forward to working with Bridgestone as we continue to redefine electric racing and lead the race for progress both on and off the track.”

Marek Nawarecki, Senior Circuit Sport Director, FIA, said, “Bridgestone’s appointment as the sole tyre supplier for the ABB FIA Formula E World Championship marks an exciting new chapter as we enter the GEN4 era. The tyres will play a key role in delivering the performance and efficiency expected from this new generation of Formula E cars. Building on the collaboration already established during the development of the GEN4 tyres, we look forward to continuing this work with Bridgestone, Formula E and the teams to deliver tyres that meet the demanding requirements of the ABB FIA Formula E World Championship and contribute to close, competitive racing for drivers and fans.”

Hiroshi Imai, Executive Officer, CPO, Global Motorsports, Bridgestone Corporation, said, “We are truly delighted to showcase Bridgestone’s technology and passion to the world on the new stage of Formula E. In developing POTENZA GEN4, we pushed the limits of our technology to fully unlock the overwhelming performance of GEN4. In particular, the newly introduced POTENZA GEN4 for TYPHOON TYRE represents a symbolic evolution for the GEN4 era, enabling drivers to confidently take on even wet conditions. By supporting the dramatically evolved GEN4 from the ground up, we are also advancing initiatives towards carbon neutrality and resource circulation, striving to realise sustainable motorsport. We will continue to deliver the superior quality to circuits around the world, bringing new excitement and inspiration to racing fans worldwide.”

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Kumho Tire USA celebrated a strong result at Round Seven of the Formula DRIFT PRO Championship, where KUMHO driver Jack Shanahan drove his E82 BMW to a third-place finish at The Bullring at Las Vegas Motor Speedway on KUMHO Ecsta V730 tyres. The Las Vegas podium was Shanahan’s third of the season, following a third-place result at the Streets of Long Beach opener and a second-place finish at Round Four in Stafford Springs, Connecticut.

After qualifying sixth, Shanahan advanced through the main competition by defeating Jhonnattan Castro in the Top 32, Ryan Tuerck in the Top 16 and Chris Forsberg in the Great 8. In the Final 4, he faced his younger brother, Conor, in a close battle that ended when Jack dropped two tyres off course in Zone 4. Despite the narrow loss, he remains fourth in the standings with one round left in Long Beach, California, on 23–24 October.

The KUMHO Ecsta V730 is an extreme-performance summer tyre designed for exceptional grip, responsiveness and consistency under demanding track conditions, making it a proven option for competitive motorsports and enthusiast drivers.

Ed Cho, CEO, Kumho Tire USA, said, "Jack's performance this season continues to demonstrate not only the determination and skill of our drivers but also the reliability of KUMHO tyres. In high-pressure situations, our drivers can rely on KUMHO tyres to deliver the traction, responsiveness and control they need to compete at their best."

Shanahan said, "It's been an exciting season, and I'm proud to have secured another podium finish with the consistent performance of the KUMHO Ecsta V730 tyres. The team and I are looking forward to carrying this momentum into the final round next month and fight for the Championship podium."

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Shalva Akhvlediani, Director of Tegeta Green Planet, took part in a training course titled ‘Circular Economy and Sustainable Business Models’, organised by the UN Global Compact Network Georgia on 17 September. He presented his organisation’s practical experience in applying circular economy principles and sustainable business models to the participants.

Tegeta Green Planet serves as Tegeta Holding’s environmental arm and operates as an Extended Producer Responsibility (EPR) organisation in Georgia. It focuses on collecting and recycling specific waste streams, including used tyres, waste oils and automotive batteries. Its work is grounded in circular economy principles, aiming to improve waste management, convert waste into resources and lessen environmental harm.

The UN Global Compact Network Georgia delivered a 10-hour training course across 16 and 17 September, designed to give businesses practical knowledge about circular economy principles and sustainable business models. Participants explored core circular economy concepts, ways to integrate them into business operations, modern waste management approaches, circular business models and Life Cycle Assessment (LCA) for products and materials. Giorgi Berechikidze, Environmental Manager at the UN Global Compact Network Georgia, led sessions on these main topics, offering practical approaches to circular economy, waste management and LCA.

International perspectives were provided online by Anders Ladefoged, a member of the European Economic and Social Committee (EESC) and representative of the European Circular Economy Stakeholder Platform (ECESP), who discussed European circular economy standards, and Dr Silke Megelski, a circular economy advisor at Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ), who presented the Circular City Lab approach and deposit return system pilot experiences in Georgia. The course concluded with certificates for participants, supporting the spread of practical knowledge and resource-efficient, sustainable, circular business models.

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