How will the collaboration with Michelin influence the future of the company? What vision do the companies share?

Michelin evaluated our recovered carbon black material in 2016. Since then, they have made significant testing of quite large volumes of our material over time to evaluate its consistency and quality. This is probably the most important parameter for any tyre manufacturer to use recovered carbon black. The interest in the technology itself started to grow as they saw that the performance of the recovered carbon black material was quite impressive. Over time, they started doing due diligence on the technology during those years. We intensified the negotiations in the early stages of 2020 and finally entered into a partnership agreement in April where Michelin invested 20 percent in Enviro. But, that was only one part of the partnership we envisioned. We also had, from the beginning, discussions about how we can provide the technology as a part of their solution to build a business model around mining tyres. This way, they could also offer their mining customers a solution for the recovery of the mining tyres. In that aspect, we negotiated regarding a joint plant project we are currently building in the Antofagasta region of Chile. We are also preparing the permitting for a plant in Uddevalla, Sweden, of 60,000-tonne ELT capacity for car and truck tyres.

In addition to that, we evaluate different technology experiences from both sides where we contribute with our experience in pyrolysis and treating end-of-life tyres in a professional way. Michelin is contributing with their extensive knowledge about developing and innovation into industrial capacity plants. What we have is a very intense collaboration on a more or less daily basis.

Going forward, we see that Michelin has a strategic ambition to replace up to 100 percent of the materials in the tyres with sustainable alternatives. Carbon black is one of the materials where we think that quite large volumes can be replaced over time. They're also involved in replacement and development of different types of oils in the tyres. From Michelin’s side, I think they have a wider interest in the recovery of all the materials in the tyres. This also aligns with our interest since we are recovering tyre pyrolysis oil and doing that quite successfully. We expect more plans in collaboration with Michelin in one way or another. Their investment in our company and the clear engagement in showing the market that they're using our material in motorcycle racing tyres in Moto E and in performance tyres for racing cars is helping us to get the acknowledgement in the market. This is important for our growth and our expansion plan.

How are you matching the quality and consistency of the recovered carbon black to virgin carbon black? Can you also please elaborate on the collaboration with AnvaPolytech, where Enviro completely replaced virgin carbon black used in Volvo's rubber components back in 2015?

We are using our patented batch process, which is a fixed batch process. The technology that we are using was developed for over 20 years to maintain control of the pyrolysis process. We can make sure that the result of the pyrolysis in the material is consistent, which means that we are not creating new carbon, as you easily do when you have a continuous process, and we are making sure that the pyrolysis process has evaporated all the volatiles out of the carbon fraction. This is very important and we control this with the system in multiple parameters that we measure during the process. We also have a significant quality control system downstream. So, in the post process of the pyrolysis, we do multiple quality checks. Before each shipment, we have ASTM standard controls for about 10 different parameters where we compare to the industry ASTM standard normally used for carbon black. There are a few ASTM measurements used for virgin carbon black that are not applicable for all recovered carbon black products, but the majority of the tests can be similar and we keep a very high consistency there. This is also one of the main achievements of the company since January 2016. We made the first commercial delivery to AnvaPolytech and they are a rubber component supplier to Volvo Cars. They have been involved with us before the commercial deliveries in the research and development of the material for rubber components. They were also involved in lots of different types of testing, where meeting the automotive standard for EPDM rubber components was a very significant part, and also got the final approval from Volvo Cars to replace the material. Since 2016, we have replaced 100 percent carbon black in those components with our material. I think it's now more than 100 million components delivered from Anva to Volvo Cars.

The gas produced during the pyrolysis process is used to fuel the machinery itself. Is there a commercial value for the gas in this market and are you exploring those business verticals?

It is a very valid question; we are producing new pyrolysis gas, and in the process, we condense out the oil, but there will be a fraction of gas that is not condensable. That gas is the excess gas that we use for the next pyrolysis phase. In our current plant at Åsensbruk, we use the excess gas and part of the oil to power the main process and the post process for heating purposes. In the new plants we will be building, for instance, one in Sweden, we plan to start production in the fourth quarter of 2023, where we will use green energy from wind, solar, water and waste to provide energy. In this case, the excess gas will be used only to heat the dryer system in the post process. Does it have a commercial value? I think some markets do; it might be used also in-turn to produce energy or electricity, but at the moment, this is not something that we are exploring further in detail.

The company recently received two ISCC certifications, one for the pyrolysis oil and the other for the carbon black. What were the challenges in earning the certifications and are there any other benchmarks that you're targeting for any other product in the future?

We are very proud to be the first to achieve the certification for the recovered carbon black. It is an important step for both the certification and for us as a company. We are already seeing some of the players in the tyre industry looking to certify according to ISCC now. This means that there will be a higher value in connection to using that type of material. There are always challenges with being certified and the most challenging maybe is to follow the certification requirements in terms of how, when and where to measure. We need to make sure that this is something that we can live up to when we are audited annually. We must also commit resources and capabilities to do this. We also needed to involve our supplier of tyre material, which, in Sweden, are Ragn-Sells. They are also audited by the certifier.

Enviro was evaluating business prospects in India. What is the current status of opening a full-size plant? Pyrolysis is banned in India across almost all states by the pollution board, and we're seeing various companies being ordered to shut down plants. Where does Enviro fit in and what are the developments?

Yes, we have been conducting meetings together with the Swedish Energy Agency, Swedish Export Organization, Business Sweden and a few other organisations including India-Sweden Innovations Accelerator and Confederation of Indian Industry in India. We have been exploring the Indian market for many multiple axles, and during the last two years, we are meeting with all the major tyre producers, both local and international. We are meeting with oil companies downstream who are potential customers for oil. We are meeting with waste treatment and tyre treatment companies locally and also making presentations to most local governments. However, we feel it is a bit too early for us to enter India on a more massive basis.

We have decided strategically that we will start with Europe followed by probably the US in the next phase. I think that will help India to monitor what is happening with the technology and how it can be a part of the system in those markets. We can then use that as a showcase for creating a sustainable and long-term system for the Indian market. We hope that this display of the system will be appreciated by the players in India to implement and also be some kind of inspiration to make that happen. In regards to pyrolysis being banned, I think it's probably a very correct decision because the pyrolysis technologies that we have seen being used in India are mainly Chinese versions where the environmental 360-degree impact has not really been considered. I think it was a very necessary decision.

The system for import and collecting for the pyrolysis industry was not really in place at that moment. But I think we can showcase together with a few of our peers in the European market that batch pyrolysis process and pyrolysis in general can be made with a very sustainable and safe technology with the highest possible emission control systems. We are hoping that by setting an example in Europe and showing both the technology and the system, maybe we will enter India in the next five years.

What are some of the constraints that you see in entering the Indian market?

I think one constraint that we are struggling with – mainly in Europe, but also in other markets – is that end-of-life tyres are viewed purely as waste materials. To really get our authorities and government regulators to understand that we are making a transition of waste materials into something that can sustainably replace fossil resources is a challenge. We are in the right direction. ISCC certification is one step.

Reach of the materials is another step. I think that transition to get aligned with the current legislation in many countries is still a hurdle. Even if it's improving, making this kind of large transition of an industry that is not really present at the moment requires financial support. Financial investors need to be willing to take a little bit of a risk to make the industry change as rapidly as it needs to. It's not enough for the tyre industry if there is one company able to provide the small volume to the market; they need multiple suppliers and large volumes to replace larger volumes of virgin material. The volume is a constraint itself. We hope, together with Michelin and other parties that we're working with, to provide larger volumes in the coming 10 years. Our ambition is to establish at least 30 plants globally in the coming decade. We also hope that our competitors are also successful in India.

What potential do you see in the Indian market, being one of the biggest automotive markets in the world, in terms of government support or the infrastructure for the products Enviro produces?

One of the opportunities is the growing automotive market. There is also a foundation of industry there in India for a long time. There is a tradition to produce tyres with a lot of knowledge, research and development around tyres and rubber materials, which I think is a very interesting potential itself. The competence around the materials in India is significant. I think the size of the market itself is an opportunity. If you choose to see the immaturity of the collection system as an opportunity, which I do, I think there is a lot of potential to establish from ground-up, a workable system with different stakeholders where I think local and national government needs to play a role, but it needs to be still on market conditions. I think the model that we will be showcasing in Europe will be attractive for both the government and local private stakeholders like the tyre industry and rubber industry.

In a broader sense, what is the future for the company and what are your goals? What are you excited about?

There are very clear targets from the tyre industry since they are consuming more than 70 to 80 percent of the carbon black material in the world. We have very clear targets for replacing fossil-originated materials with recovered or sustainable materials. We are very excited about the volume potential we see there. We have started to take steps in that direction with multiple tyre producers. The regulation in Europe and other countries to reduce the fossil content in oil products and chemical products is very positive for us. ISCC is a very important tool for the market to implement recovered and bio-based materials which have tax incentives. These enable us to launch our expansion plan, which, as I mentioned, is for the next 10 years to open 30 plants globally. We are excited that we are now in the position to work in establishing one plant with Michelin in Chile and in parallel a plant in Sweden with more or less the same time scheduled to start production. In the pipeline, we have several very interesting projects building up.

Are there other manufacturers or automotive players that are satisfied with the level of quality in your recovered carbon black? Are there any projects in the pipeline?

We have seen the interest significantly increasing in suppliers to the automotive industries and to other core manufacturers since we got the ISCC certificate for our products. But I think that we could better market what we have achieved together with Volvo in order to really get the other car brands into using more of our material. I think we have some homework to do there, because what we do is too little known to them at the moment. So there is work to be done there. We know we can achieve it. We should focus on letting them know what we can do. We are working with some other automotive manufacturers not only for the recovered carbon black but also to help them achieve their zero-emission objectives. So that could be related to oil, carbon black, steel and potentially other materials such as carbon fibre, for instance. (MT)

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Shalva Akhvlediani, the Executive Director of Tegeta Green Planet, appeared on Radio Ucnobi on 15 April 2026, alongside Giorgi Guliashvili, Chairman of Wasteless. The broadcast focused on transforming waste into a resource, a key principle of the modern circular economy.

The discussion highlighted the necessity of properly managing automotive waste, especially end-of-life tyres, while addressing environmental and economic challenges in Georgia and worldwide. The guests argued that tyres should no longer be viewed as purely hazardous waste, as modern technologies and circular economy models can turn them into valuable materials for various industries.

A significant point of interest was rubber-modified asphalt. The speakers reviewed international practices and the potential for adopting this technology in Georgia, noting its proven durability, noise reduction benefits and ability to enhance road infrastructure while minimising environmental harm. The conversation also acknowledged local progress in sustainable road development.

As a follow-up, the guests referenced the GRAS 2026 conference, held in Tbilisi on 16 March 2026 and organised by Tegeta Green Planet and Wasteless. The event united local and international experts, private sector leaders and policymakers to discuss innovative technologies and circular economy applications. The conference served as a key platform for environmental awareness, demonstrating that the circular economy represents both an ecological duty and a basis for new economic opportunities and sustainable growth.

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DUNLOP’s natural rubber procurement subsidiary, SUMITOMO RUBBER SINGAPORE PTE. LTD., which operates as part of the supply chain partner Halcyon Agri Corporation Ltd., has been leading a major sustainability effort in Indonesia. Together with its Indonesian subsidiary PT Hok Tong, the Singapore-based producer and distributor launched the Traceability and Transparency Pilot Project, also known as the SNR Project, in South Sumatra in 2022. The initiative was designed to directly support smallholder natural rubber farmers in the region.

The project has successfully raised natural rubber productivity while simultaneously improving the earnings of local farmers. By enabling growers to achieve a stable income on existing farmland, the initiative has reduced pressure to expand agricultural areas. This outcome has contributed meaningfully to curbing deforestation that would otherwise result from farm expansion, demonstrating positive environmental and economic results for the DUNLOP Group’s sustainable procurement efforts.

Natural capital, including natural rubber, is recognised by the DUNLOP Group as an essential foundation for its sustainable business activities. Following the recommendations of the Taskforce on Nature-related Financial Disclosures, the group has assessed its dependence on and impact upon natural capital, along with associated risks and opportunities. Continuing to use natural rubber as a sustainable resource has been identified as a major management objective for the future.

Most natural rubber production is carried out by smallholders rather than large plantations, and insufficient knowledge of cultivation and processing methods can lead to lower productivity and unstable incomes. These factors also risk driving farm expansion and deforestation, as well as creating social issues in production areas. To address these challenges, the DUNLOP Group undertakes support activities aimed at improving smallholder productivity and living standards.

In collaboration with Halcyon Agri, support focused on enhancing traceability, transparency and producer welfare in South Sumatra. Using RubberWay, a risk assessment tool for natural rubber, the project identified risks related to wage levels and agricultural practices. Over roughly three years from 2022 to 2025, including a pandemic-related suspension, more than 1,000 farmers received assistance through field investigations, raw material distribution mapping, productivity training, fertilisers and guidance on fertilisation. As a result, natural rubber yield increased by up to about 19 percent, and farmers’ earnings rose by approximately 25 percent in the target region.

Halcyon Agri commented: “At Halcyon Agri, we believe that the long-term resilience of the natural rubber industry is closely linked to the well-being of smallholder farmers. Through our subsidiary, PT Hok Tong, and in partnership with DUNLOP, we are advancing a CSR programme in Jambi Province to strengthen farmer capabilities through training, agricultural inputs and on-the-ground support. We are honoured to collaborate with DUNLOP, whose strong commitment and investment have been instrumental in enabling this initiative. Through this partnership, we aim to enhance productivity, improve livelihoods and promote sustainable practices across the supply chain. We believe this collaboration will contribute to the long-term sustainability of the natural rubber industry and create meaningful value for all stakeholders.”

Mulyono, a farmer who received support, said, “After the application of fertilisers, the leaves and bark of a rubber tree showed clear improvements in their conditions, and the health states of the entire tree improved. The leaves became even greener, and the bark became thinner, which made tapping easier. As a result, the rubber yield increased from approximately 100 kg to around 125–130 kg. Support from Halcyon Agri and DUNLOP has led to the improvement of our livelihood, and we expect a project like this to continue in the future.”

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Bridgestone is broadening its winter truck tyre offering with the introduction of the Duravis Winter Drive, a new premium product designed specifically for mild European winter conditions. The tyre aims to help commercial fleets lower operational downtime and total cost of ownership by delivering extended mileage, better fuel efficiency and dependable winter traction.

The newly launched Duravis Winter Drive achieves a 15 percent mileage improvement over its predecessor, the Bridgestone RW-DRIVE 001.1, alongside a three percent reduction in rolling resistance compared to the previous generation. These enhancements allow fleets to cut both fuel consumption and carbon emissions while maintaining reliable snow traction throughout the tyre’s entire lifecycle, thereby minimising the risk of weather-related vehicle downtime.

Key performance gains are enabled by a fresh pattern design, a tailored compound and the integration of Bridgestone’s ENLITEN Technology, a next-generation suite that delivers customised and uncompromised tyre performance while boosting sustainability. Additional engineering features include new sipes geometry for improved traction until end of life, a higher contact area, increased tread depth and variable groove angles to extend wear life and mileage. Interlocking centre ribs further reduce rolling resistance and enhance fuel efficiency.

To support sustainable fleet management, the Duravis Winter Drive is engineered for regroovability and multiple retreads, extending tyre lifespan, reducing waste and lowering operational costs. Its retreadable design also aids fleets in cutting environmental impact. The tyre comes with integrated RFID for digital readiness and is designed for year-round use. Availability begins in size 315/80 R22.5 from May 2026, with additional sizes rolling out in August 2026.

Waqqas Ahmad, VP Commercial, Bridgestone EMEA, said, “Now more than ever, European fleets need both predictable, reliable performance and solutions that can help reduce operational costs. That’s why we’ve engineered a tyre that consistently and efficiently performs from the very first kilometre to the last. The Duravis Winter Drive is built to keep vehicles running and help fleets stay on the move with confidence.”

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The European Commission has approved a €71.6m Hungarian state aid measure to support Hankook Tire & Technology Co. Ltd. in establishing a new tyre manufacturing line, in a project aimed at boosting employment and industrial capacity in central Hungary.

The aid, equivalent to HUF28bn, will support the construction of a truck and bus radial tyre facility in the Central Transdanubia region. The investment forms part of a broader €538m project to expand Hankook’s existing plant in Fejér County, which currently produces tyres for passenger cars and light trucks.

The measure will be provided as a direct grant and is expected to create 469 jobs, primarily in manufacturing.

The Commission assessed the scheme under EU state aid rules, notably Article 107(3)(a) of the Treaty on the Functioning of the European Union and the Regional Aid Guidelines. It concluded that the measure is necessary and appropriate to support economic development, competitiveness and employment in a disadvantaged region.

The Commission also found that the aid has an incentive effect, noting that the company would not have undertaken the project within the European Economic Area without public support. It further determined that the measure is proportionate and limited to the minimum necessary, remaining within the aid intensity thresholds defined in Hungary’s regional aid map.

The Commission said the scheme would have a limited impact on competition and trade within the EU and therefore approved the measure under state aid rules.

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