It was only many years later that we learnt about the atrocities and the inhuman ways the natives of the Amazon Valley were subjected to by the white barons to develop exporting of natural rubber to Europe to provide the main raw material for the automotive tyre industry which was gradually evolving in to a flourishing industry. The inventing of synthetic rubber in the late 1940s and the development of SBR due to the short supply of natural rubber from the colonies in the East to cater for the growing demand for tyres used in the military vehicles during the Second World War and the Korean War is another episode of beyond the border commercial endeavours.
Although the word ‘globalisation’ was coined by Theodore Levitt in 1983 through an article ‘Globalisation of Markets’ which appeared in the Harvard Business Review (May-June 1983), I feel that we should go way back in the annals of history to get an understanding of the term. This knowledge may not look attractive to the modern business world. Nevertheless, the sociologists and others of similar disciplines will certainly find such knowledge useful in comprehending the modern day socio-economic woes.
Origins of globalisation may possibly be traced back to early human migrations, presumably from the Olduvai George Gorge, a site in Tanzania that holds the earliest evidence of human ancestors. Human migration is the movement of people from one place to another, particularly different countries, with the intent of settling temporarily or permanently in the new location. It typically involves movement over long distances. The driving motive, namely seeking dominance over fellow men and exploiting the natural environment to achieve success, does not seem to have changed over the millions of years.
The emergence of the great civilisations, e.g. Indus Valley, Mesopotamia, and their subsequent decline can be attributed to globalisation. Similarly, the invasions and cross-border military conquests of historical fame (or notoriety) such as that of Alexander the Great and colonisation by the West for the exploitation of natural wealth in Asia, Africa and South America reveals an ugly facet of globalisation.
The Silk Route interlinking East Asia and Southeast Asia with South Asia, Persia, the Arabian Peninsula, East Africa and Southern Europe, on the other hand, was central to the economic, political, cultural and religious interactions between these regions form 2nd century BCE to the 18th century.
The industrialisation and expansion of business and commerce across countries during the past 300-plus years was fuelled by the four industrial revolutions, or waves as some prefer to identify them, namely steam power, conveyor system, computers and digitalisation. The process is continuing to the unforeseeable future with new knowledge and innovations fuelling the globalisation.
The multifaceted nature of globalisation has commonly been identified into eight types as shown below:
• Political Globalisation
• Social Globalisation
• Economic Globalisation
• Technological Globalisation
• Financial Globalisation
• Cultural Globalisation
• Economic Globalisation
• Geographical Globalisation
My intention is not to delve in to a discussion about the pros and cons of globalisation, which has been comprehensively documented, but to highlight on some key aspects from this part of the world, especially of the Asian subcontinent.
Knowledge dissemination across border, in my view, is the single most important factor associated with globalisation. This appears common to all the above types of globalisation. The dissemination of the Buddhist doctrine by the great Emperor Asoka to countries spreading from the far East to the Central Asia and Middle East including the present Sri Lanka during 3rd century BCE is one of the earliest recorded instances of globalisation.
Countries with long histories going back to 3,000 to 4,000-plus years, such as India, China and Sri Lanka, possessed a vast knowledge base ingrained in the social consciousness. This appears to have significantly influenced the philosophical and intellectual thought of the Greek and Persian periods. Unfortunately, a major part of this knowledge has been eroded through the influence of the West, which started around the 16th century. One good example of this knowledge found in the ancient irrigation knowledge of Sri Lanka is the engineering marvel of a gradient of 1 inch per mile in an ancient canal about 87 km long, built to connect two man-made reservoirs in the 5th century AD. Similarly, India and Sri Lanka possessed a vast indigenous knowledge base in medicine, astrology, architecture, agriculture, irrigation and astrology, and it is somewhat unfortunate that this knowledge has not been adequately globalised. The only significant inroads are seen in tourism. But that too are based on the western norms.
On the other hand, we have acquired a vast knowledge from the industrialised countries on modern management thoughts and technologies which have enabled industrialisation and improvement in living conditions of the populace. In this era of interdependency, a country cannot afford to ignore the technologies which are necessary to maintain a suitable level of competitiveness internationally. However, if this is accomplished at the expense of ignoring the inherent social and cultural foundations, the long-term adverse consequences would be disastrous and unimaginable.
The adverse long-term consequences of the use of chemical fertilisers and pesticides and the global addiction to pharmaceuticals are already seen physically and socially in practically all the countries, especially the so called underdeveloped or developing countries.
The aftermath of the Covid-19 pandemic and the irreversible effects of global warming are two examples of globalisation which are affecting the mere sustenance of mankind.
A country can immensely benefit by striving for stars through adopting modern technologies. However, the absolute importance of a strong base cannot be ignored or taken lightly. Back to a strong base and reinforcing the base lies at the core of sustainable development.
The words of Mahatma Gandhi echoing from the past reaffirm this plain truth in no uncertain terms.
“I do not want my house to be walled in on all sides and my windows to be stuffed. I want the cultures of all lands to be blown about my house as freely as possible. But I refuse to be blown off my feet by any.”
“What's past is prologue," a quote from William Shakespeare's ‘The Tempest’ presumes that though history is written, the future is anyone's to decide – with the knowledge gleaned from the past. (TT)
Tana To Showcase High-Performance Machinery And Advanced Digital Tools At IFAT 2026
- By TT News
- April 19, 2026
Tana is poised to deliver a compelling presence at IFAT 2026, scheduled for 4–7 May, where the central invitation for attendees is to Feel the Energy through live displays of high-performance machinery, recent innovations and advanced digital tools. This year’s exhibition focuses on how intelligent technology and powerful waste processing equipment can work together to achieve both efficiency and operational excellence.
Visitors can experience the TANA Hammerhead, a mobile shredder engineered for demanding waste environments with a focus on maximising uptime and productivity. On the first day of the show, Tana will also unveil an exciting new product, representing a major leap in waste management technology through innovative engineering and practical operational benefits. Live demonstrations of the TANA Shark shredder will take place daily at 10:30, 12:00, 14:30, and 16:00 at the stand of German distributor VENETO Schwenter GmbH (FS.911/1).
Another highlight is the Tana Wingman, a live digital operator assistant that improves visibility, safety and efficiency. It provides real-time machine data and a live hopper camera view on a tablet interface without needing cloud services or internet, keeping all data secure on site. This system enhances situational awareness during loading and feeding, helping operators react quickly to blockages or irregular material flow while reducing the need to leave the operating area.
Tana is also piloting an AI-driven proof of concept called the TanaConnect Smart Assistant, developed with spogen.ai, which enables hands-free, voice-activated interaction for operators and service teams. This assistant offers intuitive, context-aware access to machine information, reducing time spent searching manuals. At Stand 227 in Hall B5, Tana welcomes IFAT attendees to an interactive space where experts are available to discuss how these solutions can improve productivity and workflows, offering a firsthand look at the future of waste management technology.
- Alliance for the Future of Tires
- AZuR Network
- THE TIRE COLOGNE 2026
- Tyre Retreading
- Tyre Circular Economy
- Pyrolysis
AZuR To Attend THE TIRE COLOGNE 2026 With Expanded Tyre Circular Economy Network
- By TT News
- April 19, 2026
The Alliance for the Future of Tires (AZuR) is preparing a major presence at THE TIRE COLOGNE 2026, the world’s leading tyre industry trade fair running from 9 to 11 June 2026. Building on its successful collaborative model, AZuR will return with an even larger network of partners representing all facets of the sustainable tyre circular economy. At the joint exhibition stand located in Hall 7.1, nineteen AZuR members from across the tyre and recycling sectors will showcase their work while the alliance takes on an intensive role within the fair’s event programme.
By bringing together industry, small businesses, trade and recycling specialists once again, AZuR demonstrates the full circular value chain under one roof. Visitors to the stand can explore sustainable new tyre production alongside repair, retreading, and both mechanical and chemical recycling processes.
The 2026 fair will place a special emphasis on promoting tyre retreading as a proven method to save resources, slash CO₂ emissions and reduce costs through multiple reuse of quality casings. To help retreading gain wider traction, AZuR is inviting European retreaders to attend and is integrating the topic into dedicated events and new dialogue formats spanning the entire value chain.
Among the fresh initiatives is a municipal dialogue connecting city decision-makers with experts to showcase retreaded tyres for public fleets, waste management and transit systems, highlighting CO₂ savings and up to 30 percent lower operating costs. An educational project called Retreading Goes to School will train tyre dealers, auto shops and their staff on the safety, quality and economic benefits of this technology.
THE TIRE COLOGNE 2026 thus offers AZuR and its partners an unmatched platform for presenting innovations, best practices and concrete solutions. The joint stand will also serve as a meeting hub for policymakers, scientists and business leaders to discuss advancing retreading, new uses for recycled materials, chemical recycling progress like pyrolysis and better political frameworks.
AZuR network coordinator Anna-Maria Guth said, “Our joint stand demonstrates the strength of the industry when it works together on solutions. The increasing number of partners participating confirms our approach and the relevance of the tyre circular economy.”
HS HYOSUNG ADVANCED MATERIALS Marks Disability Day With Donation And Games
- By TT News
- April 18, 2026
HS HYOSUNG ADVANCED MATERIALS marked the 46th Disability Day by organising a sports day and donation event on 16 April 2026 at Yeongnak Aenea’s House, a residential care facility for children with severe disabilities in Yongsan-gu, Seoul. Employees paired one on one with the children, who have limited chances for outdoor activities, and together they took part in various sports and recreational programmes, creating meaningful experiences.
The donation will be used to replace wheelchair inner seats, purchase specialised rehabilitation equipment and upgrade the facility’s environment. This partnership began in 2012, and this year marks its 15th anniversary. Through regular in person volunteering such as assisting with walks and supporting sports events, the company has consistently worked to improve quality of life and promote independence for people with severe disabilities.
This initiative reflects the company’s commitment to the social contribution slogan Value Together, emphasised by Vice Chairman H.S. CHO, who states that providing practical support to marginalised neighbours is a corporate responsibility. In recognition of its efforts, HS HYOSUNG ADVANCED MATERIALS has been selected for seven consecutive years under the Community Contribution Recognition Program, received a Minister of Health and Welfare Commendation and achieved the highest S Grade rating.
Since its establishment, the HS HYOSUNG Group has carried out various social contribution activities, including cultural programmes for people with disabilities and initiatives for national veterans. Moving forward, the group plans to further expand its efforts to create social value based on its management philosophy of mutual growth with local communities.
Tyrecycle Outlines Path To Circular Economy For Tyres
- By TT News
- April 18, 2026
Tyrecycle, led by CEO Jim Fairweather, has responded to a recent federal inquiry into end-of-life tyres, conducted by the House of Representatives Standing Committee on Industry, Innovation and Science, by stressing that the industry’s successes should not hide its failures. While the inquiry focused on commercial and economic aspects of tyre recycling, Fairweather argued that any regulatory changes must target specific market gaps rather than burdening parts of the sector that already work well. Tyrecycle supports mandatory market-based regulation and increased government procurement, and Fairweather described illegal tyre dumping as completely unacceptable.
The recovery rate for passenger and truck tyres in Australia stands at 96 percent, yet off the road tyres, or OTRs, tell a different story. Only two percent of OTRs are recovered, despite these large tyres from mining and agriculture accounting for about 29 percent of Australia’s tyre market. Fairweather highlighted regional disparities, noting Western Australia produces 60,000 of OTRs out of a national total of 155,000 tonnes, while Queensland and New South Wales together contribute another 75,000 tonnes. He warned that a complete system overhaul could raise consumer prices with little benefit.
Fairweather explained that passenger and truck tyres benefit from established state-based regulations and infrastructure, but OTRs require targeted intervention. Policy must differentiate between working markets and those needing genuine help. Fairweather reiterated that Tyrecycle is prepared to process every tyre in Australia, provided the correct supporting system is in place.
A critical shortage of domestic end markets for recycled tyre materials is a central problem. Tyrecycle collects around ninety thousand tyres daily, yet viable markets remain limited. Fairweather cautioned against over reliance on extended producer responsibility schemes, arguing they do not inherently create market demand. Australia needs market-based solutions that enable recyclers to find commercially viable applications. Tyre derived fuel provides an outlet, but more recycled products should be used domestically rather than exported. Other applications face limited demand, and collection alone does not close the waste loop.
On illegal dumping, Fairweather argued that schemes funnelling money through a central authority risk inflation and reduced competition. Better alternatives include rigorous enforcement of accreditation and monitoring systems that maintain direct customer relationships. He supported a mandatory scheme requiring manufacturers to contribute to waste management costs, though he prefers a market-based approach over a strict extended producer responsibility framework.
Fairweather stated that existing state-based regulations are sufficient; no new laws are needed, only proper enforcement. Where enforcement is weak, non-compliant operators undercut legitimate recyclers, reducing investment confidence. High quality enforcement supports market integrity, competition, lower prices and greater consumer choice. He placed tyre issues in the context of end-of-life vehicles, noting Australia processes 850,000 vehicles annually, generating 1.36 million tonnes of waste.
Fairweather concluded that only a combination of effective regulation, infrastructure investment and genuine end market development can achieve a circular economy for tyres. Without these measures, even well-intentioned schemes cannot deliver sustainable outcomes. Tyrecycle supports stronger compliance, expanded domestic consumption of recycled products and targeted fixes for off the road tyres, with Fairweather simply wanting the right regulation properly enforced.



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