Globalisation: Thoughts Of A Bystander

Globalisation: Thoughts Of A Bystander

It was only many years later that we learnt about the atrocities and the inhuman ways the natives of the Amazon Valley were subjected to by the white barons to develop exporting of natural rubber to Europe to provide the main raw material for the automotive tyre industry which was gradually evolving in to a flourishing industry. The inventing of synthetic rubber in the late 1940s and the development of SBR  due to the short supply of natural rubber from the colonies  in the East to cater for the growing demand for tyres used in the military vehicles during the Second World War and the Korean War is another episode of beyond the border commercial endeavours.

Although the word ‘globalisation’ was coined by Theodore Levitt in 1983 through an article ‘Globalisation of Markets’ which appeared in the Harvard Business Review  (May-June 1983), I feel that we should go way back in the annals of history to get an understanding of the term. This knowledge may not look attractive to the modern business world. Nevertheless, the sociologists and others of similar disciplines will certainly find such knowledge useful in comprehending the modern day socio-economic woes.

Origins of globalisation may possibly be traced back to early human migrations, presumably from the Olduvai George Gorge, a site in Tanzania that holds the earliest evidence of human ancestors. Human migration is the movement of people from one place to another, particularly different countries, with the intent of settling temporarily or permanently in the new location. It typically involves movement over long distances. The driving motive, namely seeking dominance over fellow men and exploiting the natural environment to achieve success, does not seem to have changed over the millions of years.

The emergence of the great civilisations, e.g. Indus Valley, Mesopotamia, and their subsequent decline can be attributed to globalisation. Similarly, the invasions and cross-border military conquests of historical fame (or notoriety) such as that of Alexander the Great and colonisation by the West for the exploitation of natural wealth in Asia, Africa and South America reveals an ugly facet of globalisation.

The Silk Route interlinking East Asia and Southeast Asia with South Asia, Persia, the Arabian Peninsula, East Africa and Southern Europe, on the other hand, was central to the economic, political, cultural and religious interactions between these regions form 2nd century BCE to the 18th century.

The industrialisation and expansion of business and commerce across countries during the past 300-plus years was fuelled by the four industrial revolutions, or waves as some prefer to identify them, namely steam power, conveyor system, computers and digitalisation. The process is continuing to the unforeseeable future with new knowledge and innovations fuelling the globalisation.

The multifaceted nature of globalisation has commonly been identified into eight types as shown below:

•           Political Globalisation

•           Social Globalisation

•           Economic Globalisation

•           Technological Globalisation

•           Financial Globalisation

•           Cultural Globalisation

•           Economic Globalisation

•           Geographical Globalisation

My intention is not to delve in to a discussion about the pros and cons of globalisation, which has been comprehensively documented, but to highlight on some key aspects from this part of the world, especially of the Asian subcontinent.

Knowledge dissemination across border, in my view, is the single most important factor associated with globalisation. This appears common to all the above types of globalisation. The dissemination of the Buddhist doctrine by the great Emperor Asoka to countries spreading from the far East to the Central Asia and Middle East including the present Sri Lanka during 3rd century BCE is one of the earliest recorded instances of globalisation.

Countries with long histories going back to 3,000 to 4,000-plus years, such as India, China and Sri Lanka, possessed a vast knowledge base ingrained in the social consciousness. This appears to have significantly influenced the philosophical and intellectual thought of the Greek and Persian periods. Unfortunately, a major part of this knowledge has been eroded through the influence of the West, which started around the 16th century. One good example of this knowledge found in the ancient irrigation knowledge of Sri Lanka is the engineering  marvel of a gradient of 1 inch per mile in an ancient canal about 87 km long,  built to connect two man-made reservoirs in the 5th century AD. Similarly, India and Sri Lanka possessed a vast indigenous knowledge base in medicine, astrology, architecture, agriculture, irrigation and astrology, and it is somewhat unfortunate that this knowledge has not been adequately globalised. The only significant inroads are seen in tourism. But that too are based on the western norms.

On the other hand, we have acquired a vast knowledge from the industrialised countries on modern management thoughts and technologies which have enabled industrialisation and improvement in living conditions of the populace. In this era of interdependency, a country cannot afford to ignore the technologies which are necessary to maintain a suitable level of competitiveness internationally. However, if this is accomplished at the expense of ignoring the inherent social and cultural foundations, the long-term adverse consequences would be disastrous and unimaginable.

The adverse long-term consequences of the use of chemical fertilisers and pesticides and the global addiction to pharmaceuticals are already seen physically and socially in practically all the countries, especially the so called underdeveloped or developing countries.

The aftermath of the Covid-19 pandemic and the irreversible effects of global warming are two examples of globalisation which are affecting the mere sustenance  of mankind.

A country can immensely benefit by striving for stars through adopting modern technologies. However, the absolute importance of a strong base cannot be ignored or taken lightly. Back to a strong base and reinforcing the base lies at the core of sustainable development.

The words of Mahatma Gandhi echoing from the past reaffirm this plain truth in no uncertain terms.

“I do not want my house to be walled in on all sides and my windows to be stuffed. I want the cultures of all lands to be blown about my house as freely as possible. But I refuse to be blown off my feet by any.”

“What's past is prologue," a quote from William Shakespeare's ‘The Tempest’ presumes that though history is written, the future is anyone's to decide – with the knowledge gleaned from the past. (TT)

Eurogrip Tyres Highlights R&D Excellence And European Design At Strategic Trade Meet

Eurogrip Tyres Highlights R&D Excellence And European Design At Strategic Trade Meet

Eurogrip Tyres, a prominent two- and three-wheeler tyre brand under TVS Srichakra Ltd., recently orchestrated a strategic trade engagement initiative in Mumbai. The event served as a platform to underscore the brand’s distinct European engineering heritage and to showcase its newly introduced, Europe-inspired product lineup, reinforcing its commitment to advanced mobility solutions.

Silvio Montanari, the Head of Design and R&D based in Milan, steered the session, offering a comprehensive overview of the company's foundational product development strategies. He elaborated on emerging tyre technologies and the robust engineering frameworks that underpin Eurogrip’s international portfolio while also updating trade partners on the pivotal innovations poised to define future tyre generations and address shifting rider demographics.

Concurrently, Eurogrip is executing an aggressive expansion of its distribution and retail footprint nationwide. This growth strategy ensures that its diverse range, encompassing radial, adventure, touring and commuter tyres, is now readily accessible to consumers across every region of India, thereby solidifying its market presence.

T K Ravi, Chief Operating Officer (COO), Eurogrip Tyres, said, "Today, Eurogrip is recognised globally as a specialist in 2‑wheeler tyres, and our premium range has found strong acceptance among biking communities in India and abroad. It is a privilege to bring our Milan team to India to demonstrate the engineering and technology behind our products. This engagement gives our trade partners the technical insights and market updates they need to better serve customers and riders, and they pave the way for a wider roll‑out of our Europe‑benchmarked products in India.”

Cabot Publishes 2026 Sustainability Report Highlighting Continued Advancement Of Its Sustainability Agenda

Cabot Publishes 2026 Sustainability Report Highlighting Continued Advancement Of Its Sustainability Agenda

Cabot Corporation has officially released its 2026 Sustainability Report, which details the company’s environmental, social and governance performance throughout the 2025 calendar year. The document serves as a comprehensive account of the organisation’s measurable outcomes, culminating in the final assessment of its previous five-year sustainability strategy.

By the conclusion of 2025, the speciality chemicals firm had successfully achieved 14 of its 15 original sustainability targets established in 2020. Eleven of these objectives were completed ahead of the projected timeline, effectively fulfilling the company’s ambition to embed sustainable practices more deeply into its operational framework and corporate systems.

Looking forward, Cabot has transitioned to its newly established 2030 Sustainability Goals, which concentrate on six priority areas deemed most significant to its business model. Early progress includes a collaborative effort with the International Carbon Black Association to create a standardised lifecycle assessment methodology for furnace carbon black. The company intends to develop a certified internal tool for tracking product carbon footprints across its entire portfolio. Additionally, an initiative at the Franklin, Louisiana, facility has converted synthetic gypsum into a cement ingredient, slashing site landfill waste by 87 percent and contributing to a 70 percent global reduction in non-hazardous waste disposal.

The 2026 report has been prepared in alignment with the Global Reporting Initiative Standards and supports Cabot’s ongoing participation in the United Nations Global Compact. These disclosures mark a significant step in the company's continuing journey toward greater transparency and industrial responsibility.

Sean Keohane, President and CEO, said, “Sustainability is embedded in how we operate and underpins our purpose of creating materials that improve daily life and enable a more sustainable future. I am immensely proud of the unwavering commitment of our teams across the globe as we close out our 2025 Sustainability Goals while making headway on our next key priorities, delivering meaningful impact today and for future generations. As we advance in our efforts, we remain focused on strengthening the integration between our sustainability agenda and our Creating for Tomorrow strategy, ensuring sustainability remains a catalyst for value creation and differentiation.”

Jennifer Chittick, Senior Vice President, Safety, Health and Environment (SH&E) and Government Affairs, and Chief Sustainability Officer, said, “As we conclude our 2025 Sustainability Goals, we are entering the next chapter of our sustainability journey with momentum and clear direction. Building on our strong foundation of safety, innovation and operational excellence, we are making measurable progress towards our targeted 2030 Sustainability Goals through initiatives that reduce our environmental footprint and strengthen our overall impact across our value chain. Through collaboration, process optimisation and strategic investments in technology, I am confident that we will continue to advance our commitments and deliver long-term results for our stakeholders worldwide.”

Tegeta Green Planet And Shine Energy Host Environmental Forum At Lampari School-Lyceum

Tegeta Green Planet And Shine Energy Host Environmental Forum At Lampari School-Lyceum

Tegeta Green Planet, in collaboration with Shine Energy, spearheaded an environmental education initiative at Lampari School-Lyceum on 8 May 2026. The programme targeted seventh through ninth-grade students, focusing on the interconnected themes of sustainable development, transportation and energy consumption under the theme ‘A Sustainable Future: Environment, Transportation and Energy’.

The session moved beyond traditional lectures, employing interactive presentations and hands-on activities to engage the young audience. Core topics covered included resource efficiency, waste management strategies and the significance of renewable energy sources, alongside an exploration of individual environmental responsibility. A significant portion of the discussion was dedicated to the Extended Producer Responsibility system, clarifying its mechanisms and vital function in safeguarding the environment.

The event’s interactive nature was underscored by a series of educational games and team challenges that saw enthusiastic participation from the students. To mark their involvement and completion of the programme, each participant received certificates and symbolic gifts, recognising their engagement with the material.

Established in 2022, Tegeta Green Planet stands as a pioneering authorised organisation in Georgia, operating under the Ministry of Environmental Protection and Agriculture’s EPR framework. The entity manages the complete lifecycle of used tyres, oils and batteries, adhering to circular economy principles. This school visit forms part of an ongoing series of educational meetings designed to cultivate an environmentally conscious generation and instil a culture of stewardship, which both organisations consider essential for long-term ecological sustainability.

Continental Provides Road Bike Tyres For Six Tour de France Teams

Continental Provides Road Bike Tyres For Six Tour de France Teams

Continental’s presence at the 2026 Tour de France will be notably pronounced, with the German manufacturer supplying road bike tyres to six competing teams. From 4th to 26th July, more than a quarter of the peloton will rely on tyres produced at Continental’s Korbach plant in Hesse. Over the three-week event, the company will provide over 1,000 tyres, all manufactured and tested at the German facility.

The six teams utilising Continental rubber are Groupama-FDJ United, UAE Team Emirates – XRG, Movistar Team, Bahrain-Victorious, Decathlon CMA CGM and Uno-X Mobility. Teams have access to four tyre models for different stage conditions. The Grand Prix 5000 S TR serves as the primary option, offering balanced rolling resistance, puncture defence and weight.

For wet weather, the all-season Grand Prix 5000 AS TR provides superior grip. Time trial specialists favour the lightweight Grand Prix 5000 TT TR, while the Aero 111 tyre handles windy stages with its aerodynamic tread pattern. All models are tubeless-ready, allowing sealant to seal small punctures automatically.

Continental’s involvement extends beyond bicycles, as over 70 support vehicles and 30 motorbikes will use Continental tyres. As an official main partner, Continental will present stage winners with their trophies. The tyres are commercially available, allowing recreational cyclists to purchase the same products used by professionals.

The company develops tyres using both laboratory data and racing feedback. Test rigs measure rolling resistance and durability, while professional riders provide handling data under extreme conditions. Hannah Ferle, Continental’s product expert, has noted that racing exposes tyres to conditions impossible to replicate in the lab, and these insights directly inform product development.

Balancing low weight, high grip, low rolling resistance and puncture protection remains a central challenge. Continental addresses this through rubber compounding and reinforcing layers beneath the tread. Since the first Tour in 1903, average speeds have risen from 25 to over 40 kilometres per hour, reflecting ongoing technological evolution.

Ferle said, “The trust placed in us by the six teams is both an honour and an incentive. The Tour is decided by the smallest details: on every stage, in every kind of weather and on every surface. That is why we put so much time and effort into developing our tyres in close collaboration with the professional racing teams. And ultimately, recreational riders benefit as well.”

Pelayo Sánchez, a rider on the Movistar team, said, “Sometimes a race is decided by a fraction of a second. To focus on our legs, we need to be able to rely on tyres that deliver top performance at all times.”