Smart mobility in the new decade

Smart mobility in the new decade

Smart mobility is as relevant as ever, with growing urbanisation rates in almost all countries across the globe. But the concept isn’t new. At least I recall reading about the future of driving when I was very young, and a university project concluded that in the future, cars would be able to connect to each other and slide onto some sort of rail system when driving on the highway, so nobody would have to worry about steering or speeding when covering the long stretches of the journey. Not surprising, the project couldn’t have been more wrong in its conclusion. But why didn’t it work? It would have reduced accidents, pollutant emissions, road wear and maintenance costs, and it would have probably been quite easy to develop guiding chips and software to let cars in and out of the chain.

Well, the answer is simple, and is proven by the fact that car sales are still going up worldwide in spite of an ever-growing range of alternative transportation methods available to the buyers: freedom. As global wealth keeps increasing, all societies can recognize that the first luxury people growing out of poverty take is to buy a car, in many cases even before considering taking out a mortgage to buy a house. Why do they do that? Obviously to signal their increased wealth to the people around them (it’s harder to show if your house is bought or rented), but also to enjoy the freedom of being able to go exactly where they want to go and when. In these corona times being able to move about without bumping into others in public transportation is of course also an important factor. If this wasn’t the case, car sales would be dropping rapidly. Public transportation is cheaper, if you compare it to total cost of ownership of a car it’s easy math, and in many cases it’s also faster and easier. Plus, you can be productive getting some work done or enjoying a good rest when you don’t have to sit at the wheel in a traffic jam.

For those who care about global warming and reducing the environmental impact, there’s even further incentive to get rid of the car, but still, this is not what we see in the new car sales figures – although you could argue that some people buy a new car because it pollutes less than the old one.

 

Bicycles

 

With all the new technology, it will be very interesting to see how smart mobility will be implemented in cities across the globe, and if it will change the trend for good. After all, it’s be big cities with massive population numbers that will make a difference for the planet. If we look at a city like Copenhagen, it has for many years focused on being the world’s best city to ride a bicycle in, and it has implemented many innovative structures allowing cyclists to zip from one place to another in a matter of minutes with minimal need to stop along the way. Some places bridges have been built just to cater to cyclists. No doubt you can get around faster and cheaper in Copenhagen if you ride a bike than by any other means of transportation.

 

Another thing that is becoming increasingly interesting in the big cities is the drone technology, now we have seen Chinese firefighters putting out high-rise fires using drones controlled from the ground, and many places they have also begun working as parcel or food delivery agents. But is there a viable case to argue that we will all be flying in private drone vessels instead of driving in cars in the coming decade? I wouldn’t bet my money on it. First of all, it would take long until the general public would trust a drone manufacturer enough to not fear dropping to the ground or being flung into a building or another drone mid-air at any moment. Second of all, they would most definitely run on electricity, which we know from electric cars means very heavy batteries and/or short operation times. Probably in colder regions you would also struggle with much lower performance during winter, and possibly weather conditions not allowing them to take off.

 

That’s another nightmare scenario – to be caught in a thunderstorm or hailstorm up in the air.

 

Naturally, the ultimate challenge would be that everyone would basically need to have a pilot license to operate them, and air traffic control would be an entirely new concept in this scenario. We have all seen movies like Stars Wars or The Fifth Element where flying vehicles somehow get into invisible lanes and layers, but it’s hard to see how that can go from fiction to reality.

 

Urban hubs

 

So, how can consumers most likely have their desire for freedom fulfilled within a smart mobility concept? Most likely by creating urban hubs or city line parking facilities, so it’s easy to take the car to, from, or between cities, but not inside them. At these hubs, you would park the car and jump on the next shuttle to anywhere in the city, or even ride a bike that you brought with you. Designing these hubs, along with ample green areas in the cities, is the only way that any city planner can create the grounds for real smart mobility, and not take people’s freedom away from them. Then the only thing left is to address the issue of the environmental impact caused by passenger cars, both combustion engine emissions and tyre pollution from wear during use and waste management at end of tyre life.

Tyre manufacturers don’t seem to be making huge changes to the technology yet, except for a few innovative products like the Michelin Tweel – and the ultimate challenge is of course that the vehicle so far has to be in contact with the road surface to move and handle satisfactorily. It’s hard to imagine any tyre concept where rubber against the road surface isn’t involved, and it’s also hard to imagine any tyre manufacturer supporting such a project, given the massive investments they have in their production equipment, which isn’t easy to readjust to put out something else. Well, at least not any serious manufacturer – there was a Chinese plant that stopped producing tyres this year to start producing face masks instead because of corona demand, but that probably says something about the quality of both products coming out of that factory, and it makes me very interested in reading their mission statement.

Ultimately, for tyre manufacturers to start investing in any game changing product development, we would have to see a development like we have seen with British Tobacco actually advertising against smoking – which is very much in line with the trends of the day but doesn’t seem rational from a business perspective. So, to conclude, I’ll venture a bet that we won’t see any drastic changes in how much smarter our mobility options will become until we either see a scenario that will allow people to experience the same level of freedom as owning a car, drastically reducing the environmental impact from driving and tyre waste, and/or creating cities where it utterly doesn’t make any sense to drive instead of hopping on the city’s smart mobility system, whatever that might turn out to be.

Pirelli Brings Back E1089 Development Front Tyre For Red Bull Ring Round

Pirelli Brings Back E1089 Development Front Tyre For Red Bull Ring Round

Pirelli will bring the E1089 soft-compound development front tyre to Moto2 riders for the Austrian Grand Prix next weekend. The tyre, which debuted at Aragón and drew positive feedback, shares the SC1's structure but uses a different compound. At the Red Bull Ring, with its many braking zones and heavy decelerations, the E1089 could deliver greater stability, especially under braking. The range SC1 completes the front allocation, allowing riders to compare both options directly.

For the rear, Pirelli is confirming last year's allocation, offering the SCX supersoft. In 2024, as the E0126 development specification, it won both qualifying and the race. The range SC0 soft serves as the alternative, also present at the Red Bull Ring last year as a development solution and potentially useful if temperatures drop.

In Moto3, both axles will have the SC1 soft and SC2 medium compounds. In 2025, Argentina's Valentin Perrone (KTM) took Saturday's pole and Sunday's victory using the SC2 front and SC1 rear, the latter unanimously selected by the entire grid, while the two front options were chosen equally.

The Red Bull Ring is atypical, just over four kilometres long with only 11 corners, eight right and three left. Its layout demands braking stability, strong corner entry and good traction out of slow corners. The asphalt generally offers low grip with limited wear, and weather could matter greatly, as this year's race falls in early autumn rather than mid-August, meaning potentially lower temperatures.


Giorgio Barbier, Pirelli Motorcycle Racing Director, said, “The Austrian Grand Prix represents a further opportunity to continue the development work on Moto2™ front tyres, which began in Aragón and continued at Misano. On a track that differs significantly from MotorLand Aragón, with severe braking, strong acceleration and few high-speed corners, we will once again make the E1089 soft front specification available. This will allow us to broaden its evaluation and continue the comparison with the range SC1. The objective is to gather further data and feedback that will be useful for the development of this solution.

“At the rear, we are confirming last year’s allocation with the SCX, which also originated as a development tyre. Introduced in 2025 as the E0126 specification and subsequently added to the range, it is now the category benchmark. If weather conditions are favourable, it will be interesting to assess the performance gains compared with last season, both over a flying lap and across race distance. In the event of lower temperatures, riders will also have the range SC0 soft at their disposal, which was introduced at the Red Bull Ring in 2025 as the E0125 development solution. The Austrian event will also be particularly relevant looking ahead. On the Monday following the race, the Spielberg circuit will host a private test session dedicated to the tyres that will be used by the premier class next season, providing an important opportunity to continue data collection and development work ahead of Pirelli’s debut as the World Championship single tyre supplier.”

Vittoria Expands RideArmor Range With New 700×42c Size

Vittoria Expands RideArmor Range With New 700×42c Size

Italian bicycle tyre manufacturer Vittoria has expanded its RideArmor tyre lineup with a new 700×42c size, enhancing the versatility of its most durable and puncture-resistant road tyre. The addition addresses the evolving demands of modern endurance and gravel race bikes, which now feature greater tyre clearance and more compliant geometries. The larger volume improves vibration absorption, grip, stability and confidence while also delivering aerodynamic benefits on bikes designed for wider rubber.

The RideArmor’s construction centres on reliability for commuters, trainers, bikepackers and all-road riders. Its ArmorSkin sidewall layer shields against cuts and abrasions on rough surfaces, while a Kevlar bead-to-bead belt provides comprehensive puncture resistance across the entire tread. A Graphene + Silica compound and 100 TPI nylon casing further ensure high mileage, and a slick tread design keeps rolling resistance low for efficient riding.

All sizes are compatible with tubeless-ready and inner-tube setups and are e-bike ready. The tyre serves everyday cyclists needing dependable puncture protection, year-round trainers prioritising consistency over weight, bikepackers carrying gear far from home and gravel riders navigating mixed surfaces. The new 42 mm size joins the Corsa PRO Control in Vittoria’s wider road range, with both offered in 38 and 42 mm.

RideArmor remains Vittoria’s most resistant option, focused on durability, puncture protection and high mileage rather than racing performance. Available from 26 mm to 42 mm, it provides a reliable solution for daily road training, commuting, long-distance bikepacking and light-gravel adventures, offering complete peace of mind across diverse riding conditions.

Nokian Tyres Hakkapeliitta 01 Now Available For Sale To Consumers

Nokian Tyres Hakkapeliitta 01 Now Available For Sale To Consumers

Nokian Tyres has announced that its Hakkapeliitta 01 studded winter tyre is now available for purchase at tyre shops worldwide, roughly six months after unveiling the product. The Hakkapeliitta 01 represents a significant step forward in the brand’s rich history, introducing On-Demand Grip technology that allows studs to enter ‘OFF’ and ‘ON’ modes in response to driving conditions.

The Hakkapeliitta 01 was introduced in March at Nokian Tyres' Ivalo Test Center, situated north of the Arctic Circle in Finland. Dealer pre-sales for the tyre outperformed the company's expectations, a result highlighted in Nokian Tyres' half-year financial report. Designed for passenger cars, crossovers and sport utility vehicles, the new tyre is aimed primarily at the Nordic markets of Finland, Sweden and Norway, alongside United States, Canada and Japan.

The commercial launch coincides with the 90th anniversary of the Hakkapeliitta product family. Nokian Tyres has tested tyres at its Ivalo facility, one of the world's largest company-owned proving grounds and located about 235 kilometres north of the Arctic Circle, since 1986. Throughout the winter season, the company is sharing information and content across its sales markets and globally to build awareness of the new tyre. Consumers in the Nordics, North America and Central Europe can purchase Hakkapeliitta models, including the Hakkapeliitta 01, at tyre shops this fall.

Paolo Pompei, President and CEO, Nokian Tyres, said, “We are very pleased about the development of the Nokian Tyres Hakkapeliitta 01, which delivered good pre-sales in recent months. Its ability to adapt to changing winter conditions makes it popular with tyre dealers and an excellent choice for consumers who face challenging winter weather.”

Goodyear Rolls Out ‘Golden Ticket’ Sweepstakes Featuring Blimp Ride

Goodyear Rolls Out ‘Golden Ticket’ Sweepstakes Featuring Blimp Ride

Goodyear has launched a ‘Golden Ticket’ sweepstakes offering one lucky enthusiast and a guest the chance to fly on the iconic Goodyear Blimp. The promotion runs from 15 September through 15 October 2026.

Participants can enter by purchasing a set of four Goodyear tyres through Goodyear.com or at Goodyear Auto Service and Just Tires stores, then submitting the entry form on the dedicated sweepstakes page. A random drawing will determine the winner, who will receive a flight certificate for two passengers.

The certificate can be redeemed at any of Goodyear’s three US airship bases: Akron, Ohio; Carson, California or Pompano Beach, Florida. The sweepstakes arrives as summer ends and weather becomes less predictable, encouraging drivers to prepare their vehicles.

Eligible purchases span Goodyear’s portfolio, including the Eagle F1 All Season, Wrangler Outbound AT, Assurance WeatherReady 2 and ElectricDrive 2. Buyers using Goodyear.com may also select Goodyear Mobile Garage, which dispatches a van and certified technician to install tyres at a chosen location. To enter without making a purchase, persons may submit an entry via the Official Entry Form.

David Cichocki, Managing Director, Americas & Chief Sales Officer at Goodyear, said, "We've been known to say, 'Blimps Are Cool. Buy Tires’, and this sweepstakes brings those two things together in a memorable way. Whether you purchase from the comfort of home through Goodyear.com or visit a Goodyear Auto Service or Just Tires location, you'll be driving on tyres you can brag about and have the chance to experience something truly iconic – a ride on the Goodyear Blimp."